Elementera Lenz
Know exactly where your brand stands in AI search. Lenz tests the questions your customers actually ask, measures your visibility against competitors, and shows you the opportunities you’re missing.
Search has changed!
People increasingly ask AI to recommend products, services, companies and providers directly. Ranking on Google does not tell you whether those AI systems will recommend your brand.
Lenz tells you whether you’re one of them.
See Lenz in action.
From business setup to AI visibility, competitor analysis, and personalized actions, see how Lenz turns AI search into something your team can actually work on.
HOW LENZ WORKS
Know where you stand. Know what to do next.
Lenz learns your business, tests how AI engines respond to the questions your customers are likely to ask, and turns the gaps it finds into clear actions. When an action calls for original content, Origio can help turn your team's real knowledge into something worth publishing.
Understand your business
Lenz learns what you sell, who you serve, and where you compete. Products, services, market, geography, industry, and optional custom prompts give the analysis the context it needs.
Discover the questions that matter
Find the prompts your potential customers are actually likely to ask. Lenz generates a relevant prompt set for your business. Review it, remove what doesn't fit, add your own, or upload an existing prompt list.
Measure your AI visibility
See who AI recommends and where your brand fits. Lenz tests those prompts across supported AI platforms and shows your visibility, competitors, and the individual questions you're winning or missing.
Get clear actions
Don't just get a report. Get your next move. Lenz turns visibility gaps into specific, prioritized actions for your business, what to publish, what topic to address, where to contribute, and what opportunity to work on next.
Turn your expertise into business growth
Powered by Origio: When the action requires content, start with what you actually know. Origio interviews you about your experience, examples, and point of view then helps shape that knowledge into original material for the recommended action.
FAQs
Everything you need to know. Can’t find the answer you’re looking for? Let's have a chat.
What is Elementera Lenz?
Elementera Lenz is an AI visibility platform that shows how often your brand appears in answers from AI search engines, which competitors are being recommended instead, and what actions you can take to improve. Lenz learns about your business, generates relevant customer prompts, tests them across supported AI platforms, and turns the results into a practical visibility report and action plan.
What is AI visibility, and why does it matter?
AI visibility measures how often your brand appears when potential customers ask AI tools questions related to your products or services. As people increasingly use AI to discover, compare, and evaluate businesses, brands need to understand not only how they rank in traditional search, but whether AI systems recognize and recommend them.
How does Lenz measure my brand’s visibility in AI search?
Lenz first learns about your business, including your industry, products, services, market, and geography. It then generates relevant questions your potential customers may ask, tests those prompts across supported AI engines, and measures when your brand and competing brands appear in the responses.
Which AI platforms does Lenz currently analyze?
Lenz currently analyzes visibility across ChatGPT and Gemini. Support for additional AI platforms, including Claude, Perplexity, Grok, and others, is being expanded. Your report shows performance by platform so you can see where your brand is visible and where it has room to improve.
How is Lenz different from a typical AI visibility or monitoring tool?
Lenz is designed to go beyond monitoring. In addition to showing your visibility score, competitors, and prompt-level results, Lenz turns visibility gaps into clear, brand-specific actions such as topics to address, content to create, or questions your business should be better positioned to answer.
Can Lenz show which competitors AI recommends instead of my brand?
Yes. Lenz identifies brands that appear in AI answers for the same customer questions you want to win. This helps you understand your real competitive landscape in AI search, compare your visibility with other brands, and see the specific prompts where competitors are currently being surfaced more often.
Does Lenz work for both local businesses and global companies?
Yes. Lenz adapts the analysis based on how your business operates. Local businesses can be evaluated in the context of the geographic area they serve, while companies serving broader markets can analyze visibility across a country or larger market. This helps keep the prompts and recommendations relevant to the customers you are actually trying to reach.
Can I use my own prompts or customer questions in Lenz?
Yes. You can upload your own prompt list if you already know the questions customers use when looking for your products or services. If you do not have a prompt list, Lenz can generate one based on your business, which you can review and refine before the analysis begins.
What should I do after I receive my AI visibility report?
Lenz gives you clear next steps based on the gaps it finds. The action dashboard can recommend specific activities, such as addressing an important customer question, publishing content around a topic where competitors are stronger, or improving how your products and services are described. You can then track your visibility over time to see whether those actions are making a difference.
What is Origio, and how does it work with Lenz?
Origio is Elementera’s emerging original-content workflow. When Lenz identifies an action that requires content, Origio can interview you to capture your real experience, expertise, examples, and point of view, then help shape that knowledge into original material. Instead of starting with generic AI-generated content, Origio starts with what your business actually knows. Origio is currently being developed and tested alongside Lenz.