Last updated October 27, 2026.
New pages on the Elementera website and pages we changed in substance, newest first. Each entry gives the date, the page and the page's own summary. Small fixes, such as a corrected link, a new image or a markup change, are not listed.
October 2026
- 27 October, New page: Agentic Authority: Can Your AI Agent Prove It Was Allowed?. How do you prove an AI agent was allowed to act? Jeremy Blackburn of ChainIT on agentic authority, runtime checks and verifiable proof
- 27 October, New page: Elementera Talk: AI, minus the myths.. On Elementera Talk, leading voices from industry and academia unpack the latest in AI and emerging tech.
- 27 October, New page: Quantifying Fairness and Unintended Bias in Machine Learning Models. A NeurIPS 2021 benchmark co-authored by Elementera's Soroush Mehri compares bias mitigation methods for deep learning on shared data and metrics.
- 26 October, New page: How to advertise in AI assistants: what is live now. Which AI assistants sell ads today, what they cost and how to start: ChatGPT, Google AI Overviews and AI Mode, Microsoft Copilot and Amazon.
- 25 October, New page: Elementera reviews: what our clients say. Elementera reviews from clients, in their own words: business owners, an auto dealer group president and a CEO on working with our AEO team.
- 24 October, New page: Site map. Every page on the Elementera website in one list, grouped by what you are looking for: the company, products, free tools, guides, research and more.
- 24 October, New page: Originum: original content from what you already know. Originum, from Elementera, turns a guided interview into original pages, blog posts and social posts for AI search, with an originality score per draft.
- 24 October, New page: Free AI visibility checker: see whether ChatGPT and Gemini name your company. Check your AI visibility free with Lenz: it asks ChatGPT and Gemini your buyers' questions without your name and shows who they recommend.
- 23 October, New page: How to choose an AEO agency: the questions to ask, the red flags, and what a managed AEO service should deliver. Choose an AEO or GEO agency on method, not on a list. Twelve questions to ask, the red flags, the deliverables to expect, and how to tell whether it is working.
- 22 October, New page: AI search technical checklist. The 28 technical checks our client audits run for AI search, from crawler access to llms.txt and agent readiness. Tick them in your browser and share the result.
- 22 October, New page: GA4 AI traffic regex tester. Paste referrers or GA4 source / medium pairs and see which ones an AI-traffic regex would count, then copy the pattern into GA4. Free, in your browser.
- 22 October, New page: Meeting Many Goals with Smarter Reinforcement Learning. Successor Feature Sets, co-authored by Elementera’s Soroush Mehri (AAAI 2021), helps reinforcement learning agents adapt to new goals and rewards.
- 22 October, Updated: Google AI search announcements 2026: I/O and AEO. Search itself got a redesign Google is calling its biggest in over 25 years. Google Search Central published a formal generative AI optimization guide four days before the keynote. Google Marketing Live, the week after, folded Gemini into nearly every advertising and merchant product.
- 22 October, Updated: What Is llms.txt? Examples, Format and How to Set It Up (2026). What llms.txt is, with examples and the exact file format, whether it works according to 2026 studies, and how to build yours with a free generator.
- 21 October, New page: Search Console prompt query finder. Load your Search Console queries and see which read like AI prompts, which are real questions from people, and each group's share of impressions.
- 21 October, New page: Passage tester. Paste a question and the paragraph that should answer it. Three checks: does it answer first, is it specific, does it stand alone. Free, in your browser.
- 21 October, New page: Organization schema generator. Fill in what is true and public about your company and get Organization JSON-LD to paste into your home page. Free, and nothing leaves your browser.
- 21 October, New page: llms.txt generator. Fill in your company and your most important pages and get a ready-to-upload llms.txt in the llmstxt.org format. Free, and nothing leaves your browser.
- 21 October, New page: Buyer question builder. Describe what you sell and who buys it, and get the questions buyers type into ChatGPT, Gemini or Google AI Mode, grouped by intent. Free, in your browser.
- 21 October, New page: What is AEO? Answer engine optimization, GEO and SEO, defined and measured. AEO, answer engine optimization, is the work of getting AI answer engines to read, cite and recommend you. Definitions of AEO, GEO, SEO and LLMO, with our measurements.
- 21 October, New page: AI crawlers: every AI bot, what it does, and how to allow or block it. All 29 AI crawler and control names in our registry, filtered by purpose: AI search, user fetch, training. Each links to its robots.txt lines.
- 21 October, Updated: What We Know About Paid Ads in AI: A Practical, Evidence-Based Guide for 2026. We know enough to act. We do not know enough to relax. Volume, formats, pricing, and measurement of paid ads in AI will keep changing for the next several quarters. The fundamentals will not.
- 20 October, New page: robots.txt generator for AI crawlers. Choose which AI crawlers may read your site, from AI search to model training. Get a copy-ready robots.txt block and a plain-English summary. Free.
- 20 October, New page: llms.txt validator. Paste your llms.txt and check it against the llmstxt.org format: H1, summary, sections, links, absolute URLs, duplicates, size. Get fixes and a corrected copy.
- 20 October, New page: AI visibility self-audit: a 20-point checklist. A free 20-point checklist to see whether AI search engines can find, read and describe your company. Each point links to a free tool. PDF included.
- 20 October, New page: How many prompts do I need to measure AI visibility?. Find how many prompts you need for an AI visibility score you can trust. Free calculator with 95% ranges; the prompt, not the run, is the unit.
- 20 October, New page: AI share of voice calculator. Work out your AI share of voice per engine with a 95% range, and see whether you are really ahead of your nearest competitor. Free, runs in your browser.
- 20 October, New page: How ready is your company for AI search?. Six questions, two minutes: see how ready your company is for AI search engines such as ChatGPT and Gemini, and get the next steps that fit your answers.
- 20 October, New page: AI crawler list as JSON. Download our AI crawler list as one JSON file: 29 crawler and control tokens with vendor, purpose, robots.txt behaviour, docs and IP-range links.
- 20 October, New page: Free AI crawler checker: does your robots.txt let ChatGPT, Claude and Perplexity in?. Paste your robots.txt to see whether ChatGPT, Claude, Perplexity, Google and Bing crawlers may read your site. Free; nothing leaves the page.
- 20 October, New page: AI Crawler Access Report: the dataset. The per-site data behind the AI Crawler Access Report: 600 sampled sites, the robots.txt result for each, and the AI crawlers each file blocks.
- 20 October, New page: The AI Crawler Access Report: almost no startups block AI search crawlers. We read the robots.txt of 600 startup sites: 3 of 569 block an AI search crawler, 18 block a training crawler. The data, the method and a free checker.
- 20 October, New page: Original research on AI search: our studies, data and free tools. Elementera's original research on AI search: studies of Google AI Overviews, ChatGPT and AI crawlers, with sample sizes, intervals, open data and free tools.
- 20 October, New page: Press and media. Media kit for Elementera: company facts, founder bios and photos, boilerplate, AI search research you can cite with its source pages, and our media contact.
- 19 October, New page: AI search glossary: 55 terms, defined precisely. Fifty-five AI search terms, each defined in one sentence, from AI Overview and query fan-out to noise floor, for marketing and growth leads.
- 18 October, New page: Managed AEO services: we get your company found, described correctly and recommended in AI search. Managed AEO services from Elementera: we measure how AI engines treat your company, then do the work for you, from A to Z. Start with a call.
- 17 October, New page: Security, data and fit: what to know before you work with Elementera. What data Lenz uses, how Elementera's managed AEO services work, who they suit, what they cover and how results are measured.
- 17 October, New page: Elementera receives angel investment to grow Lenz and the team behind it. Elementera has received an angel investment. It backs Lenz, our AI visibility platform, and the team behind our managed AEO services.
- 17 October, Updated: AI Visibility Audit Checklist: What a Good Audit Covers for SMBs. An AI visibility audit checklist for small businesses: the six things a good audit checks, what it should deliver, and what to do with the findings.
- 16 October, New page: Is good AEO just good SEO? What our measurements show. AEO vs SEO, measured: 57% of websites cited in Google AI Overviews were outside the top 10. Where good SEO does the AEO work, and where it stops.
- 14 October, Updated: Google FAQ Structured Data Guidelines 2026: Rich Results Removed. Google’s FAQPage structured data guidelines in 2026: FAQ rich results ended in May, even for government and health sites. What changed and what to do now.
